OPENAI is about to publish a web browser powered by AI which, according to them, will test Google Chrome predominantly on the Alphabet market, three people who know the question told Reuters.
The browser is expected to be launched in the coming weeks, three of the people said, and aims to use artificial intelligence to fundamentally change the way consumers travel the web. It will give OPENAI more direct access to a cornerstone of Google’s success: user data.
If it is adopted by the 400 million weekly active users of Chatgpt, the Openai browser could put pressure on a key component of the Google Rival Spigot Ad-Money. Chrome is an important pillar of alphabet’s advertising activity, which represents almost three -quarters of its revenues, because Chrome provides user information to help alphabet target advertisements more efficiently and profitably, and also gives Google a way to buy search traffic to its own default engine.
The Openai browser is designed to keep certain user interactions in a chatgpt native chat interface instead of clicking on websites, according to two sources.
The navigator is part of a wider OPENAI strategy to weave its services through the personal and professional life of consumers, according to sources.
Openai refused to comment. The sources have refused to be identified because they are not allowed to speak publicly on the issue.
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Directed by the entrepreneur Sam Altman, Openai upset the technological industry with the launch of his chatbot Chatbot at the end of 2022. After its initial success, Openai faced strong competition from its competitors, in particular Google and Startup Anthropic, and is looking for new areas of growth.
In May, Openai said that he would enter the material field, paying $ 6.5 billion to buy IO, a startup of Apple’s former AI apparatus, Jony IVE. A web browser would allow OPENAI to directly integrate its AI agent products such as the operator in the navigation experience, allowing the browser to perform tasks on behalf of the user, people said.
Access of the browser to the web activity of a user would make it the ideal platform for the “agents” of the AI ​​which can take measures on their behalf, such as reservation of reservations or the filling of forms, directly in the websites they use.
Difficult competition
Google Chrome, which is used by more than three billion people, currently has more than two -thirds of the global browser market. The Safari of the second place of Apple is far behind with a share of 16%. Last month, Openai said he had three million paid commercial users for Chatgpt.
Other AI startups such as the browser and brave company have announced that the AI ​​browsers capable of carrying out actions in the name of a user this year. Perplexity, a well -financed startup known for its search engine, also launched its AI browser on Wednesday.
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The role of Chrome in the provision of user information to help Alphabet target advertisements more effectively and profitably proved such a success that the Ministry of Justice demanded its disinvestment after a US judge judged last year that the Google parent has an illegal monopoly in online research.
The Openai browser is built at the top of chromium, the Open Source Open Source browser code, according to two sources. Chromium is Google Chrome’s source code, as well as many competing browsers, including Microsoft’s Edge and Opera.
An Openai leader said in April that the company would be interested in buying Chrome if the antitrust executors had managed to force the sale.
Google did not offer Chrome for sale. The company said it was planning to appeal the decision to have a monopoly.
Openai has decided to build his own browser, rather than simply a “plug-in” in addition to the browser of another company, in order to have more control over the data he can collect, said a source.
