Some of the Indian players – including Virat Kohli and Mohammed Siraj could lose major money due to the ban on fantastic game platforms.
The promotion and regulation of the online games bill have been the main subject for cricket world discussion in recent days. Dream11 would no longer be the sponsors of the Indian Cricket team, the BCCI likely to obtain the new ones, even before the Asian Cup 2025. In short, the BCCI will not really feel the effects of the ban, but according to a report in Cricbuzz, the cricket players could immediately.
Indian cricket players had to lose big
It is not a secret for anyone that Indian cricket players have long been associated with these fantastic platforms, and now a ban in place could considerably hinder their brand income. The tastes of Rohit Sharma, Jasprit Bumrah, Hardik & Krunal Pandya, all Dream11 approved. On the other hand, Mohammed Siraj, the skipper of test Shubman Gill and Yashasvi Jaiswal approved My11 Circle.
Virat Kohli was associated with MPL, while Ms Dhoni with Winzo. So what happens to these offers? According to reports, Kohli wins 175-200 CR per year of the brand’s endorsements. If mpl goes, he could just lose 10-12 cr. For Rohit, it is supposed to be around 50 to 60 CR on the whole, and this could well drop from 6-7 CR.
IPL team to also lose the brand’s approval income
For Dhoni, each brand brand can be between 4 and 6 CRs, and it will lose too much the same thing as Rohit. The Cricbuzz report also indicates that collectively, Indian players should lose around 150-200 CR per year. What could be a big problem for the players, apart from the big ones, that the fantastic platform deals with a large part of their brand approval income.
For some players, it could be 100% of the brand’s income. Siraj previously had three recommendations. Thus, the loss of My11 Circle means a wiping, of 33% of this part. The same goes for Washington Sundar.
Apart from that, IPL could also be severely struck. My11 Circle was the associated sponsor and paid 125 CR INR with the BCCI. Their agreement was five years old, with three more. Teams like KKR, LSG and SRH should also lose 10-20 CR per year. Overall, the advertising industry could be the largest loser, with 8000-10000 CR per year.
Overall losses estimated around 10,000 INR
“In terms of overall advertising expenditure, these game companies contribute around 7 to 8% of the market. Almost 80% of it will disappear, because it is a large impact on 75 to 80% of the overall games market. said Karan Taurani, executive vice-president, Elara Capital.
“It was the amount spent on cricket and cricket players. Now I think the approvals for cricket players will take a hit.
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