Ford Motor Company (NYSE: F) seems to reduce its ambitions as electric vehicles (EV) formerly bulky, with recent developments pointing towards a more prudent and aware of the costs.
Familiar sources with the problem say that Ford should allow Nissan to make part of its Kentucky battery factory, which is a surprising decision that reflects the continuous re -evaluation of the company of its aggressive EV extension strategy.
The installation, built as part of an initiative of $ 7 billion announced in 2021 alongside SK on South Korea, was supposed to be a cornerstone of the ambitions of electric vehicles from Ford. But so far, only one of the two plants works partially, while the other is inactive. From now on, the active site is likely to produce batteries not only for Ford, but also for Nissan, indicating a transition from internal use exclusive to a more open model and revenue generator.
This change comes as Ford Motor Company (nyse: f) is backing up previous EV plans. At the beginning of 2024, the company declared that it would rethink its approach, especially if it were still manufactured internal batteries. It has already delayed or reduced $ 12 billion in electricity vehicle expenditure, citing cost increase, softening demand and uncertainty about prices.
The EV unit of Ford Motor Company (NYSE: F) displayed a loss of $ 5 billion in 2024 and is preparing for $ 5 billion this year. The company recently withdrawn its annual financial guidelines, again highlighting concerns about prices as a key factor.
A spokesperson for Ford has redirected questions concerning the Kentucky battery to his Blueoval SK joint venture. Meanwhile, a representative of the company has chosen not to comment on the possibility that Nissan becomes a customer.
Although Ford Motor Company (NYSE: F) has not officially confirmed Nissan’s involvement, the agreement could work to the advantage of the two companies. For Nissan, the use of an American factory helps reduce exposure to import prices and the disruption of the supply chain, at a time when it is also under pressure, after having displayed a loss of $ 4.5 billion in the first quarter of 2025.
F has increased by almost 9% in 2025 so far.
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