Mumbai: Small Indian grocery stores and large online fashion retailers boycott Turkish products ranging from chocolates, coffee, jams and cosmetics to clothes in the middle of growing anger in Turkiye support for Pakistan in a confrontation with India.
Turkish President Tayyip Erdogan expressed his public solidarity to Pakistan after India has made military strikes after an attack on cashmere tourists. The cross-border fights continued for four days before the declaration of a ceasefire.
On Monday, the Federation of Distributors of Consumer Products All India (AICPDF), which provides 13 million Mom-et-Pop grocery stores, said that it launched a “total and total boycott” of all Turkish products, which would affect chocolates, waffles, jams, cookies and skin products.
Indian fashion websites belonging to Flipkart supported by Walmart and the dependence of billionaire Mukesh Ambani have deleted many Turkish clothing brands, according to three sources and an examination of their websites.
The Flipkart Myntra fashion website has deleted the Turkish brands lists, notably Trendyol, known for women’s clothing, the street brand and relaxed clothing LC Waikiki and the producer of Mavi jeans, said that a source with direct knowledge.Myntra has deleted brands “in the national interest” without the involvement of Walmart, said a second direct source.
The Reliance Mode website, Ajio, has also deleted the Turkish brands, notably Trendyol, Koton, LC Waikiki from its application, and many of these announcements were indicated Monday out of stock. A source cited “national feelings” as reason. Flipkart, Reliance Retail and The Turkish Brands Trendyol, LC Waikiki, Koton and Mavi did not respond to requests for comments.
India has not ordered companies to boycott Turkiye, and the 2.7 billion dollars of India from Turkiye are dominated by mineral fuels and precious metals, but a boycott of consumers could still be significant. The AICPDF said that its ban would affect around 20 billion IT (234 million dollars) of food products. Imports of clothing were worth $ 81 million last year, according to the reference website for the commercial economy.
Sukhvinder Singh Sukhu, chief minister of the Himachal Pradesh, one of the largest Apple states in India, said on Monday that he would ask for the ban on imports from Turkiye apples, which were worth around 60 million dollars last year.
In addition, last week, Flipkart said that he suspended reservations for flight, hotel and vacation packages in Turkiye “in solidarity with the national interest and the sovereignty of India”. The Indians canceled the holidays in Turkiye and New Delhi canceled the security guarantee of the Turkish company of the management company of the aviation field based on Turkish Celebi. Reuters reported on Friday that Air India was putting pressure on Indian officials to prohibit the indigo rental link with Turkish Airlines, citing the commercial impact as well as the security problems triggered by the support of Ankara in Pakistan.
